Mosaic Human Capital Solutions (Mosaic HCS)
A Textbook Case For Website Optimization
Toolbox Studios partnered with Mosaic Human Capital Solutions to improve their website user experience, content, and design to increase traffic to their website.
A website was already designed and built, however, Google had blacklisted their domain, and the owner of their domain was holding it hostage, Not only was this preventing Mosaic’s website from showing up on Google, but also prevented Mosaic from redirected their domain to a new webiste. Mosaic wanted control of their website, and the ability to independently manage their website, as well as needed a more effective website that could be resubmitted to Google and would improve website traffic.
We developed a site map that would respond well to mobile and desktop displays. We improved the user experience through a more organized navigation, and reworked the messaging and imagery to speak to working adults, seeking solutions to their Human Resources. Our goal was to establish consistency throughout the site, while incorporating key words that would assist in Search Engine Optimization.