Latent: lying dormant or hidden until circumstances are suitable for development or manifestation Semantics: the branch of linguistics and logic concerned with meaning. Indexing: an indicator, sign, or measure of something   Your target consumer, “Joe,” is searching for...

Toolbox Studios tracks the latest trends in Marketing, including Social Media. Recently, a major shift was announced that impacts Facebook Business Pages. The following are excerpts from Mark Zuckerberg’s Facebook announcement...

In digital marketing, one question is often asked and debated: What’s the best strategy for placing ads online, Facebook or Google? Both have pros and cons. When looking at posting...

Because it's crucial to stay current with the latest changes in the SEO and SEM industry, the Toolbox digital team attended the Search Marketing Expo Advanced in Seattle last month...