Toolbox work featured in Promo Magazine
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Dec 16, 2008
Toolbox work featured in Promo Magazine
SAN ANTONIO, TX — Today, Promo Magazine's daily newsletter, Promo Extra, featured an article on the AT&T Cotton Bowl Web site and texting promotion developed by Toolbox that asks fans to pick the "greatest moment" in Cotton Bowl history. The Flash-driven voting tool features video on demand of the three “moments” fans can vote on, with a chance to win two tickets to the game on January 2nd in Dallas, TX.
Fans are invited to watch video clips and submit their vote for the following “greatest moments”:
“With three amazing plays to choose from, this is an exciting contest for these athletic programs and fans,” said Tim McGhee, Executive Director for AT&T Corporate Sponsorships.
For more information, visit: http://www.attcottonbowl.com
Fans are invited to watch video clips and submit their vote for the following “greatest moments”:
A: The 1954 “Bench Tackle” play when Alabama’s Tommy Lewis left the team’s sideline bench to tackle Rice halfback Dick Maegle, who had a clear shot at scoring a touchdown. Rice was awarded a 95-yard touchdown on the play.
B: The “Fourth-Down Catch” in the 1970 game when Texas receiver Cotton Spreyrer made a diving fourth-down save of a throw from quarterback James Street to keep a Texas touchdown drive going and enable the team to win a national championship.
C: “Montana’s Miracle Comeback ” in 1979, when the legendary Joe Montana, then the back-up quarterback for Notre Dame, entered the game in the fourth quarter and led his team back from a 22-point deficit to defeat Houston.
B: The “Fourth-Down Catch” in the 1970 game when Texas receiver Cotton Spreyrer made a diving fourth-down save of a throw from quarterback James Street to keep a Texas touchdown drive going and enable the team to win a national championship.
C: “Montana’s Miracle Comeback ” in 1979, when the legendary Joe Montana, then the back-up quarterback for Notre Dame, entered the game in the fourth quarter and led his team back from a 22-point deficit to defeat Houston.
“With three amazing plays to choose from, this is an exciting contest for these athletic programs and fans,” said Tim McGhee, Executive Director for AT&T Corporate Sponsorships.
For more information, visit: http://www.attcottonbowl.com
